Sabai was shaped not by plans, but by pain — and the peace that followed

I’m from the Bay — raised on Muay Thai. My mom fought. I fought. Now the whole family’s in it: officiating, crafting mongkols by hand, and my little brother throwing down on the world stage.

Nearly 20 years deep, I’ve watched Bay Area/Norcal Muay Thai rise — from "underground" smokers to our young killers showcasing  their skills in Lumpinee Stadium.

“Sabai, sabai!” my coach would yell when I was tense, trying too hard to force it. But Sabai isn’t about controlling the storm. It’s knowing you’ll get wet — so you might as well dance in the rain. It’s more fun that way.

That mindset saved me — not just in fights, but in life. When everything’s moving fast, when pressure’s on, when the world feels heavy — Sabai is a breath. A reset. A way to move with the chaos instead of against it.

This brand is for the ones who’ve been in the fight — in the ring, in life — and learned to stay calm in chaos.

That’s SABAI.